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Navigating AWS’s Expanded SaaS Co-Sell Program: Opportunities and Challenges for ISVs

AWS has recently expanded its SaaS co-sell benefits, making them available to all ISV Accelerate partners, including startups. Previously, this program was invite-only, but now, more ISVs have the opportunity to leverage AWS’s vast sales network and funding support.

However, while the door has opened wider, the bar for qualification remains high. Many ISVs struggle not because of their technology, but because navigating AWS’s technical, compliance, and go-to-market (GTM) requirements is challenging.

In this blog, we’ll break down the key challenges ISVs face in AWS’s SaaS co-sell journey and how to overcome them.

Omnistrate Strengthens AWS Partnership with Key Milestones

Omnistrate Deepens its AWS Partnership, joining AWS Marketplace and AWS ISV Accelerate Program, and will be Highlighted at AWS Event on Building Great SaaS

Redwood City, California – 07/19/2024 – Omnistrate, a leading provider of innovative SaaS solutions, is thrilled to announce three significant milestones in our journey. Our Industry leading SaaS control plane is now available for purchase from the AWS Marketplace. Additionally, Omnistrate is honored to be accepted into the AWS ISV Accelerate Program, and to be highlighted at an upcoming AWS event focused on building great SaaS solutions.

Unlocking the Complexity of Billing in SaaS

One of the core tenets of SaaS is to be able to meter tenant usage and then bill your customers. However, there are a lot of challenges in handling that.